When the NBA returns to NBC next season, one of the network's signature voices will be back – sort of. NBC announced former ...

NBC is bringing back Jim Fagan’s iconic NBA voice using AI, blending nostalgia with tech for its upcoming NBA broadcasts.

NBC Sports will use an AI-generated version of legendary announcer Jim Fagan’s voice in its upcoming NBA coverage ...

This fall, the NBA will return to NBC for the first time in more than 20 years, and the network is working hard to recall the ...

NBC Sports teams up with Jim Fagan's family to bring back the iconic announcer using AI technology for the NBA's return this ...

Michael Jordan is returning to the NBA. Announced on Monday, the six-time NBA champion was revealed as the newest special ...

NBC announced former narrator Jim Fagan will be used as part of its coverage and promotion of the league for the 2025-26 season. While the name may not sound familiar, perhaps his voice does ...

When NBC begins an 11-year rights deal with the NBA this fall, it will send viewers on a time warp to the 1990s, when the ...

NBC Sports will bring back the iconic voice of Jim Fagan, using AI technology to recreate his voice for NBA promos, title sequences, and show openings starting this fall. Fagan, who passed away in ...