Mattel may seem like an unchanging, old-school brand. Most of us are familiar with it—be it through Barbie, Fisher-Price, ...

AI-powered toys can give children the illusion of real human empathy. However, this pretend intimacy can be harmful to ...

Mattel Creations is ready for San Diego Comic Con 2025 with a brand new selection of limited edition collectibles like ...

Mattel may seem like an unchanging, old-school brand. Most of us are familiar with it – be it through Barbie, Fisher-Price, Thomas & Friends, Uno, Masters of the Universe, Matchbox, MEGA or ...

This became a half-hour conversation full of animal facts and names spelt out: “Rhinoceros: R H I N O C E R O S,” E.T. 2.0 ...

Is Mattel endangering your kid's development by shoving AI into its toys? The multi-billion dollar toymaker best known for ...

The joint effort between the toy company and major player in artificial intelligence shows how AI is permeating every part of ...

Is Mattel is about to unleash an ChatGPT nightmare on children? Mattel’s AI toy gamble sparks fury: ‘Risking real harm to ...

To be clear, I don't think AI is going to end the world. I've used ChatGPT in a million ways, including as an aide for ...

Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created popular chatbot ChatGPT.

In 2015, Mattel worked with startup ToyTalk on a doll known as Hello Barbie. The doll connected to the internet through Wi-Fi ...