Ready to bake something irresistibly adorable? In today’s tutorial, we’ll show you how to make Milk & Cookie BFF Cookies and ...

Filipino comic artists, illustrators, and cosplayers celebrated diverse identities and all things kawaii—the Japanese term for cute—at the recently concluded DrawINK Convention 2025. Spearheaded by ...

Learn how to make these satisfying and super kawaii cookies — from a smiling hot cocoa mug to a cupcake, cookie, cheeseburger ...

The webcomic was officially titled Nanka Chiisakute Kawaii Yatsu, which literally translates to ‘Something small and cute’. Living up to her name, Chiikawa quickly found her intended audience — fans ...

The internet’s most kawaii sensation is here to rock your world! Here 9 are things to know about Chiikawa, from her anime show to merch.

Fans of all things kawaii are in for a treat as Sanrio and CROCS unveil a collaboration that’s bursting with charm, nostalgia, and style ...

“Kawaii,” the closest Japanese equivalent to the contemporary English “cute,” goes further. Here the cute isn’t so much unthreatening as threatened.

How Hello Kitty helped post-WWII Japan conquer the world Born from the trauma of World War II, this bow-wearing cartoon icon became a powerful tool for diplomacy, reinvention, and cultural soft power.

And yet kawaii has persisted, morphed and evolved. Nowadays, cute things are everywhere, perhaps an artifact of the times we live in and the alleged infantilization of millennials.

If ‘kawaii’ isn’t already part of your vocabulary, it’s time to catch up! This uniquely Japanese concept goes beyond ‘cute,’ encompassing a whimsical world of adorable aesthetics. From fashion to food ...