A strong typographic identity transcends the simple selection of a font – it’s a strategic design decision that influences ...
Typography, experts now say, can give brands and people a voice right away with a new AI platform. Monotype, the global typography studio that works with the likes of Santander, Colgate, Bailey’s, ...
As brands expand their reach across international markets, overcoming language barriers is essential for effective ...
Debranding should be more than a shtick; it is a step towards shaping a genuinely connected global community. By acting ...
A new, refreshed brand has been unveiled for the University of Alabama at Birmingham. The recently launched visual identity ...
Packaging Gateway on MSN16h
How culture shapes packaging choices
From colours to symbols and typography, cultural factors play a pivotal role in determining how products are perceived and ...
Michael Hill marketing boss Jo Feeney has spoken of her journey to return meaning to the brand in an emotional presentation ...
Part of HomeServe, but with a very different vibe, the branding for Ding features bright colours and cute mascots in a bid to ...
A new name, logo and color palette for Oglebay were unveiled on Friday as part of the park’s rebrand focused on brand and ...
Now, just in time for spring, about to drop his latest collection, soccer star an businessman Mohamed Coulibaly met with me ...
ComfortDelGro has rolled out a refreshed corporate brand. The rebrand comprises a new purpose statement - 'Mobility for a ...
A new name, logo and color palette for Oglebay were unveiled on Friday as part of the park’s rebrand focused on brand and ...