Lunds & Byerlys, the upscale grocery retailer in the Twin Cities, has announced a strategic partnership with Facilio, a ...
The retailer decided to bring drinks from Tip Top Proper Cocktails to some stores despite its heavy focus on private labels.
From in-store restaurant tie-ups to a new private label, the retailer has ramped up its efforts to stand out as a food destination.
With a new measurement model set to be released in Q4, the grocery company spoke to how IAB’s standards from a year ago have bolstered accountability in the retail media space.