The secret to a great pair of jeans isn’t just how they fit or the brand name on the tag. As any denim aficionado will tell ...

Daniel Lurie’s supporters say his wealth means he owes no one any favors. But skeptics say the rich already have too much say ...

This will then contribute to Levi Strauss and Co.’s global strategy to remain a faithful steward “of a legacy crafted through decades of commitment to service, quality, durability and style ...

The startup sportswear brand XX-XY Athletics is eager to add star talent and go viral on social media in 2025 after a huge first year.

Haas Jr., the late millionaire and president of Levi Strauss & Co., has purchased the majority ... Gist — and for 172-year-old Levi’s, where he learned the secrets of keeping a brand relevant.

Levi’s uses Cordial’s Edge AI technology to keep consumers in-the-know on upcoming product launches and drops by sending alerts via email marketing, push notifications and in-app messaging to shoppers ...

Levi Strauss & Co., making jeans since the 1850s ... but information-poor," Gowans noted. The 172-year-old company had amassed a trove of data—receipts from purchases made in the days of ...

The genre that encompasses folk, bluegrass, roots and other earthy and earnest sounds takes center stage with The Devil Makes Three making a two-night stand at Infinity Music Hall Norfolk, ...

In today's lesson, we're delving into the world of Levi Strauss & Co., and instructing on exactly ... well as its trousers is a practice almost as old as the brand itself, and denim outerwear ...