Super Bowl commercials from Pfizer, Doritos and Budweiser were chosen in iSpot consumer surveys for their likeability.
Based on industry data, Mahomes and the Kansas City Chiefs dominated appearances in TV ads during NFL games this season.
Across audience measurement providers, Super Bowl LIX delivered strong viewing, whether it was on television, out-of-home or ...
Billy Crystal, Meg Ryan, Martha Stewart and Matthew McConaughey are among the stars appearing in new commercials.
OpenAI will air a pricey Super Bowl ad on Sunday, according to a Wall Street Journal article on Feb. 5. The ad will be the ...
Hims & Hers' “Sick of the System” spot not only generated the highest engagement of all pharma-related ads that aired during ...
U.K.-based ad agency DAIVID said Pfizer had a strong, positive message with its ad and scored high with intense positive emotions. The commercial was also a top performer with spikes in positive ...
With an unusually large number of celebrity ads, some soared and others struggled. While AI-driven ads underperformed.
As for where, exactly, the pharmas sent their pricey TV ads, according to iSpot.TV, the most popular networks by spending for the top 10 drugs included NBC, ABC, Fox and CBS. Their top individual ...
Before and during Super Bowl 2025, brands battled for attention. Find out which ads stood out across different rankings.
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