clean girl aesthetic – the trend had gone stratospheric, with everyone suddenly wanting to look like they had a membership to E by Equinox and were getting their eight hours. In the years since, the ...

Icy and shimmery, you'll love that "just stepped out of the cold" look as much as Beauty TikTok. Here's a step-by-step guide.

Explore daily insights on the USA TODAY crossword puzzle by . Uncover expert takes and answers in our crossword blog.

PLT has ditched the bodycon clubwear in favour of an old-money aesthetic that shoppers say gives ‘kept woman’ vibes ...

(Image Credits: Pinterest) The E-girl aesthetic, inspired by anime dolls and gothic influences, has become a popular Japanese fashion trend. This style reflects the electronic girl persona with a ...

As cliche as it sounds, spring is right around the corner (we see you, 7 P.M. sunsets!), and this makes for the perfect time ...

Celebrities' lives may not be perfect ... but their wigs can be! It’s International Wig Day -- time to celebrate fan-favorite celebrity wig moments.

Elsa Hosk starred in Reformation's Spring 2025 campaign turning the most daring trends into wearable looks. Style plebeians, ...

The Lisa Says Gah x Polly Pocket collab is just the tiny start of a supersize marketing campaign for the movie that’s now in ...

TikTok beauty trends often inspire and invite users to try the newest hair hack or the buzziest skin-care ingredient.

What is blokette core?” asked my 80YO mom when I explained my outfit of skirt over warmup pants. Answer: It’s the micro-trend ...

He’s really into super girly, anime, level one “female” stuff—I’m talking little babydoll dresses, blue wigs, e-girl makeup ... to attempt to affect aesthetic change.