Coming from a family of bath enthusiasts, Strategist contributor Emma Firth has tried it all: “There have been some minor ...

Reese Witherspoon rung in her 49th birthday yesterday—and her daughter, Ava Philippe, posted the sweetest tribute in honor of ...

Want your hair to smell amazing all day? PureWow editors test the 13 best hair perfumes in the market, from Gisou to Rare ...

As for the perfect travel hair dryer, it needs to be compact, lightweight, and actually effective at, you know, drying hair.

Jena Sims displayed her latest outfit in Brooks Koepka's LIV Golf team colors on social media. Sims is a model and ...

These pretty floral temporary tattoos are so realistic that everyone's going to think you put the "core" in cottagecore. View ...

JuJu Watkins' bun holds a certain mystique. it's become iconic in women's basketball. With that comes superstitions and ...

One editor tests TikTok's drop ponytail hack on her thin, fine hair. Find out how it worked for her and learn how to test it ...

Foam rollers are the spongy, softer heatless curl option. They tend to work best when you leave them in overnight. This way ...

Nick Jonas is tapping into his feminine side thanks to his 2-year-old daughter Malti Marie. The Last Five Years star is embracing the girl dad life after a trip to his toddler’s hair salon. He shared ...

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The year after I was born, Schwinn introduced the original Sting-Ray after the company realized that California kids had been ...