PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...
As cliche as it sounds, spring is right around the corner (we see you, 7 P.M. sunsets!), and this makes for the perfect time ...
Finding the right dress in your 40s is all about finding styles that make you feel comfortable, confident and effortlessly ...
Zoë Kravitz is swapping her signature ’90s minimalist style for a full-blown boho revival, channelling early-2000s Sienna ...
These 17 luxe, loose-fitting dresses prove that style gets better after 40 and they start at just $18 — details!
These dresses are so flattering, you’ll wear them long after Easter brunch is over. I just love the first hints of spring.
Next's Drop Waist Maxi Skirt does just that. Perfect for the beach, our shopping writers think ... four colours and prints - blue gingham, red, boho khaki green and cream sparkle, which is an ...
The glow isn't just because the star is expecting her first baby with Sidharth Malhotra, it's also thanks to the bronzer, ...
I absolutely love wearing a pretty long dress during the warmer months. They’re perfect for special events, date night, ...
While linen dresses in neutral tones are a go-to for evoking a minimalist or quietly luxe style, you can put a bold spin on ...
The inclusion of Waterhouse as the season’s muse is a casting masterstroke, cementing the campaign as a thoroughly modern iteration of Ibiza’s boho charm. With her distinctive nonchalant style ...
The tea dress is having a comeback and there's nothing more timeless to pick for civil ceremonies and city weddings.