The move coincides with the brand’s first anniversary after it launched into the hair care category in February 2024 ...

L’Oréal has backed luxury Korean fragrance house Borntostandout. The investment, via the French beauty Golliath’s BOLD ...

Celebrity beauty brand launches, such as Beyoncé's Cécred, which generated $18.9 million in MIV, and Bella Hadid's Ôrebella, which garnered $15.3 million, were among the top beauty moments.