F1 insider Will Buxton feels that Max Verstappen has the same "Michael Schumacher and Ayrton Senna" ability to just flirt ...

We spoke to the Swiss brand's chief marketing officer, George Ciz, and heritage director, Nicholas Biebuyck, about the move ...

TAG Heuer returns as an Official Partner and timekeeper for Formula 1 as the FIA celebrates 75 years of storied motorsports history.

It's the ultimate sanction in a Formula 1 race: the black flag results in instant disqualification. Here's when the flag can ...

Gerhard Berger, who was racing for Scuderia Ferrari in 1987, noted the F40 was “very easy to drive… if you are experienced ...

Analysts say the sport’s rising popularity justifies the sponsorship but it still represents a gamble to boost sales ...

If you look at the archives, TAG Heuer's watches have been spotted on many legends of racing. In 1988, Ayrton Senna joined McLaren and won his first World Championship, and yes, TAG Heuer was there.

Ugochukwu starts 2025 on firm footing, and in Prema Racing, he has a title-contending F3 squad behind him. Furthermore, with ...

Ayrton Senna has inspired many drivers on the grid ... he spent so much time on track that he could hardly watch F1. Therefore, he looked up to a different driver as well in karting.

Seven-time world champion Lewis Hamilton had his first experience driving a Ferrari at the team's Fiorano track earlier today.