Apple is reportedly doing market research into smart glasses

Are Apple Smart Glasses in the Works? Apple Is Eyeing Meta's Ray-Ban Success Story, According to a New Report.
The Ray-Ban Meta smart glasses have been named one of Oprah's favorite things and are gaining traction: At one point in July, Meta CEO Mark Zuckerberg said, "Demand is still outpacing our ability to build them.
Apple is reportedly doing market research into smart glasses after Meta's 'Orion' demo made waves
Apple is looking into the smart glasses market after Meta's successful Orion demo, Bloomberg reported.
Apple Is Developing Its Own Smart Glasses: Report
After the release of the Apple Vision Pro headset, the company is moving on to eyewear.
Apple's Latest Nod Toward Smart Glasses: Getting Input From Its Employees, Report Says
The speculation surrounding Apple's potential move into smart glasses is growing. The company reportedly is working with employees internally to learn more about smart glasses currently on the market,
Apple to Try Its Hand at Smart Glasses. I’m Begging Them to Make It Comfortable
The Ray-Ban Meta glasses are fine, but Apple needs to craft something that won't drag my face down to the floor like the Vision Pro.
Apple may be exploring push into smart glasses with new ‘Atlas’ project
Apple is reported to be looking into the smart glasses market, as a new initiative named 'Atlas’ is said to have gotten underway last week.
Apple’s smart glasses are real, but may not release until 2027
However, according to the report, it may still take years before Apple’s smart glasses are ready for launch, maybe not until 2027. In the meantime, Apple is developing both a less expensive version of the Vision Pro and a second-generation model with improved performance.
Apple eyes smart glasses market, begins internal study on existing products - report
Apple (AAPL) has begun an internal study of smart glasses currently on the market, hinting at the iPhone maker's plans to venture into the popular wearable category
Apple’s getting serious about smart glasses
A new internal study will analyse existing smart glasses from rival firms to explore opportunities for Apple. With Apple reportedly planning a major Vision Pro upgrade in 2025 and
Apple Might Soon Give Meta A Tough Competition With Its Own Smart Glasses, Here's What We Know
Apple is reportedly considering entering the smart glasses market, as the tech giant begins an internal study into the current landscape of wearable glasses. The initiative, which has been given the project name "Atlas,
Smart glasses powered by Apple Intelligence could be a total game-changer
According to a leaked project Atlas, Apple is considering making smart glasses, and I think they would be perfect for Apple ...
Apple's Internal Survey About Smart Glasses Hints at Future Product Plans
Apple is surveying its employees about smart glasses as it continues to consider releasing its own version of Meta's Ray-Ban ...
This Could Be the next Big Product by Apple, as per an Internal Survey
Apple has been surveying its employees about smart glasses as it plans to launch its own version of Meta Ray-Ban-inspired ...
Inside Apple Mac week: New power, smarter AI, bold innovations
Apple recently announced its new lineup of Macs and rolled out Apple Intelligence, its latest artificial intelligence-powered ...