Consumer satisfaction with inclusive advertising has reached a plateau. Our signature analysis of Ad Cultural Fluency reveals how to break through the plateau by representing the reality of consumer ...

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more.

The Collage Group, a consumer research firm based in Bethesda, Maryland, reported this week that 78% of parents of school-aged children responding to a recent survey agreed with the statement that ...

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more. Define, size and measure audiences so you can engage the right ...

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more. Define, size and measure audiences so you can engage the right ...

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more. Define, size and measure audiences so you can engage the right ...

Marketing leaders from PepsiCo, Comcast, and Diageo joined Collage and Publicis Media to discuss growth strategies and share how they are leading America’s iconic brands to effectively navigate the ...

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more.

I was delighted to see so many familiar faces, and meet many new members, at our annual 2024 Cultural Fluency Summit in New York City where we welcomed over 100 insights and marketing leaders. At the ...

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more.

Paint a full picture of your consumers and what specifically matters to them, like passion points, sports and gaming, holidays and more.

Today’s inclusive marketing is caught in a cycle of diminishing returns. This signature research teaches brands how to escape the cycle and build toward growth with the New Inclusive Marketing. 2024 ...