In honor of Jeans Month, we set out to track down the person responsible for designing one of our favorite, most-stood-behind ...

Gass became CEO of Levi Strauss just over a year ... A key piece of that strategy? Women's clothes. For most of its 172-year history, jeans for men were Levi's "bread and butter," Phil writes.

Levi Strauss & Co. and Beyoncé Knowles-Carter have turned to Chapter 2 — and have taken to the pool hall. The superstar and the jeans brand ... through the lens of a woman, who can be sexy ...

The District Consumer Disputes Redressal Commission at Nainital in Uttarakhand recently ordered Levi Strauss India Pvt. Ltd.

But jeans for men were the bread and ... who buy clothing more often. Women currently generate about 36% of Levi Strauss sales, up from about 29% in 2018. Gass says she thinks women can soon ...

Queen Bey’s Levi’s ads nod to her own past and the denim brand’s deep archives, including the classic"‘Laundrette" and "Pool ...