We spoke to the Swiss brand's chief marketing officer, George Ciz, and heritage director, Nicholas Biebuyck, about the move ...

If you look at the archives, TAG Heuer's watches have been spotted on many legends of racing. In 1988, Ayrton Senna joined McLaren and won his first World Championship, and yes, TAG Heuer was there.

Analysts say the sport’s rising popularity justifies the sponsorship but it still represents a gamble to boost sales ...

TAG Heuer launched new motorsport-inspired watches during the LVMH Watch Week event. The post TAG Heuer unveils motorsport-inspired watches (and more) during LVMH Watch Week appeared first on The ...

Every product was carefully curated by an Esquire editor. We may earn a commission from these links. Here’s how we test products and why you should trust us. Welcome to Dialed In, Esquire’s ...

During last year’s LVMH Watch Week, TAG Heuer revealed a duo of Carrera Chronographs with alluring teal green dials with ...

The new TAG Heuer Formula 1 Chronograph collection comprises five watches, fitted with automatic Caliber 16 and featuring ...

TAG Heuer returns as an Official Partner and timekeeper for Formula 1 as the FIA celebrates 75 years of storied motorsports ...

If you look at the archives, TAG Heuer's watches have been spotted on many legends of racing. In 1988, Ayrton Senna joined McLaren and won his first World Championship, and yes, TAG Heuer was there.

TAG Heuer has unveiled a huge collection of new watches as part of LVMH Watch Week. That includes additions to the Carrera and Formula 1 collections.