PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Japanese street fashion is the epitome of contrasts. Vintage Americana meets futuristic minimalism, oversized silhouettes combine with tailored precision, all for self-expression. At the heart of it ...

Ripped jeans as a fashion statement have been popular since the '60s. Once a statement of countercultural rebellion, they're ...

Raw or rinse denim will develop natural fades over ... Indigo is the dye that makes most jeans blue. When a brand uses a really rich indigo, like Mavi did here, you get a beautiful range from ...

I'm dead serious. If you buy what Wrangler calls "Rigid Indigo," that's a pair of 14.75oz raw-denim jeans. There's no other brand that makes jeans like this at this scale. I wear mine to death ...

The brand’s New Standard silhouette is ... As a reformed denimhead who went from hardcore raw denim to literal ripped jeans strung with pearls, my taste in denim is both very particular and ...

Carhartt WIP SSENSE The subtle stone wash won't give you the same fade potential as raw denim. Black jeans often bring to ... and so has the Swedish brand. This loose-fit, wide-leg style is ...

Additionally, there are some quirky denim tales that encourage creative care. One popular tip suggests storing jeans in the ...

After soaking, gently swish the jeans around by hand. Focus on areas that tend to get sweatier (like the inner thighs or ...

raw denim jeans. There's no other brand that makes jeans like this at this scale. I wear mine to death, and it still takes a year before they look anything close to worn in. They’re cut well ...

I’m dead serious. If you buy what Wrangler calls, “Rigid Indigo,” that’s a pair of 14.75 oz. raw denim jeans. There's no other brand that makes jeans like this at this scale. I wear mine to death, and ...