NBC’s programming and marketing ... mirroring last summer in Paris, after a 2022 event in Beijing that sank to record-low U.S. ratings. That’s particularly true as next year’s Games offer ...

In the key ad-sales demographic of adults 18-49, SNL50 scored a 2.53 rating across NBC and Peacock, equivalent to about 3.39 million people in that age range. That’s also a five-year high for the ...

There is no sense of panic just yet from American television executives, but the Beijing 2022 Games are on track to deliver the lowest ratings for NBC in Winter Olympics history. The Games started ...