Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Levi Strauss & Co., making jeans since the 1850s, intuitively knew the baggy fit ... As a result, Levi’s dove into marketing campaigns like “Live Loose” and began evangelizing on the trendiness of ...

Levi’s latest campaign puts the denim company at the forefront ... name-dropped the brand on her latest album. “Levii’s Jeans” soundtracks the first chapter of the new campaign in a ...

Pop superstar Beyonce has brought her Cowboy Carter aesthetic to Levi’s, in a new campaign revamping the denim brand. The US ...

The brand's spring campaign features denim-on-denim outfits, a lot of silver and the creative vision of David Lipman.

Walmart’s denim collection includes jeans from Wrangler, Levi’s, and Lee starting at $24. Snag bootcut, straight-leg, and ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Levi’s jeans sale has best-selling styles marked down by up to 75 percent, including high-rise, skinny, and classic 501s. Shop a fashion writer’s top picks from the sale while prices start at just $27 ...

Levi Strauss & Co., making jeans since the 1850s, intuitively knew the baggy fit would catch on with younger shoppers, new to its dungarees. But it took technology to help the company see the ...