The launch of Inch’s 0.0 is a “major advancement” for the brand, adding a “credible, great-tasting cider option to the ...

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Science proves it—sports are better with mates! Heineken® 0.0’s Match Day Experiment shows watching together boosts excitement and engagement.

Heineken UK has introduced two new variants under Inch’s Cider – Inch’s Cloudy (ABV 4.0%) and Inch’s 0.0. Inch’s Cloudy is a ...

Dutch brewing heavyweight Heineken has expanded its range of Inch's cider in the UK market with the addition of alcohol-free ...

Heineken’s earnings soared in 2024, bumping its shares and competitors' shares as premium and nonalcoholic beers held supreme. The Dutch brewer, which makes Amstel, Sol, and Birra Moretti beers ...

Heineken is betting that consumers are sticking to nonalcoholic beer well beyond Dry January. The Dutch brewer is seeking to tap into growing demand for low- and no-alcohol beverages, a category ...

While the no and low alcohol category is especially popular among Gen X and Boomer consumers, Gen Z is emerging as a unique driver of this trend. According to a recent BBC article, many Gen Zers are ...