Amul , often synonymous with India's White Revolution, is not just a brand but a movement that transformed the lives of millions of dairy farmers. Founded in Anand, Gujarat, in 1946, Amul ...

Adept at using state-of-the-art tech solutions, these ventures are spearheading the country’s White Revolution 2.0 ... taking over legacy brands like Amul, Mother Dairy and others through ...

Amul ads were cleverly designed to add a tinge of nationalism to an essentially rural revolution. The first Amul Ad campaign came in 1967 in Bombay (now Mumbai). And the response was phenomenal ...

which spearheaded India’s white revolution in 1970 and the world’s largest dairy development programme, the prince of Gwalior, Mahanaryaman Scindia and UCLA alumnus Suryansh Rana aspire to be ...