Like its rival, Google, Amazon has launched an AI-powered video generator -- but it's only for advertisers at the moment, and somewhat limited in what it can do. Today at its Accelerate conference, Amazon unveiled Video generator,

Revealed at the company’s Apsara Conference, the new model series follows the release of the company’s foundation model Tongyi Qianwen, or Qwen, last year. Since then, the Qwen models have been downloaded more than 40 million times across platforms such as Hugging Face and Modelscope.

Chinese technology company Alibaba released on Thursday new open-source artificial intelligence models and text-to-video AI technology, intensifying its efforts to compete in the booming area of generative AI.

Alibaba is hoping its latest AI offerings may tempt customers around the world to sign up to its cloud services.

Alibaba (NYSE:BABA) released over 100 open-source artificial intelligence models, as its Cloud unit's annual flagship event, Apsara kicked off on Thursday. The Chinese tech giant also unveiled a new text-to-video tool based on its AI models.